Lincoln MKZ VR

Overview

The Lincoln Motor Company wanted to launch its innovative MKZ by bringing the car to life in 360 degrees. Brand Karma, part of Next Story Group, worked closely with Lincoln to showcase a world of power and beauty for the 2017 Lincoln MKZ. Integrating 360 video and traditional video in a never-been-done-before commercial, the experience quickly attracted engagement, sharing, and discussion across Lincoln’s social media channels.

  • Project Lincoln MKZ
  • Location Los Angeles, USA
  • Key Services VR Production

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